In 2018, it feels like everyone and their grandmother is helming some tech startup or another. Which makes for a lot of white noise when it comes to internet searches in this niche, especially for some of the more popular searches. But, instead of hitting your head against a firewall you should instead think about employing better SEO strategies.
So, how should you use SEO in your marketing efforts for your IT business?
The Right Search Volume
Getting to the top of search rankings is the goal of almost everyone on the internet, which can be difficult for everyone but the dominating forces in your IT sector. Most don’t have the money needed to throw into Adwords to be the number one advert for most keywords in the IT sector either, as they are highly competitive and as such come with a hefty price tag.
For example, “cybersecurity” has over … Read the restContinue reading »